If your business relies on the Internet, then you know the importance of being highly available. Availability can be the difference between a life-long customer or a disgruntled customer. Part of being highly available is having a business continuity plan for when outages happen.
Outages will happen for a variety of reasons as these companies found out. Take a look at the types of outages that brought down these well-known companies and ask your tech operations team if your web property is prepared for these types of outages.
Last, but not least, make sure your business continuity plans include include customer communication.
About the Author
Kristi is Dyn's Brand and Content Marketing Director, focused on creating the right message at the right time in the right channel. She's a self-proclaimed Fleetwood Mac super fan, desperately trying to find her green thumb and artistic roots. Follow Kristi @KristiSpeaks and connect with her on LinkedIn.Follow on Twitter More Content by Kristi Mason