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If your brand experiences a phishing attack, customers are 42% less likely to do business with you.
With over 144 billion emails sent every day, spammers and phishers have a rapidly growing playground for their attacks. In order for your Internet Service Provider (ISP) to determine that the emails your company sends are indeed from a verified sender and not spammers, you must authenticate your sends.
So how can you do that? What are the steps? Where can you turn to and what questions do you need to ask?