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Internet Performance for Dummies

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Chapter 6: Ten Key Internet Performance Takeaways 43 These materials are © 2015 John Wiley & Sons, Inc. Any dissemination, distribution, or unauthorized use is strictly prohibited. lyze network issues before they become network problems. This means less downtime for your company's website and Internet applications which, in turn, means less lost revenue, less customer churn, and less damage to your brand. Whether selecting a data center location or your next cloud provider location, Internet Intelligence gives you the insight to do this intelligently, thereby avoiding some issues altogether. Catch Problems Early and Update DNS When problems in the network happen, they can propagate rapidly and cause major outages. Internet Performance tools enable you to detect these problems quickly and resolve them before they can spread across your infrastructure. The capa- bility to intelligently route around problem networks helps you avoid performance problems and outages that can impact your website and Internet applications. Improve the End‐User Experience Ultimately, it's your customers' website experience that matters most. Internet Performance tools help you identify problem areas throughout the Internet, including with cloud providers and CDNs, and intelligently route around them. For your customers, reachability, speed, and security are critical. Today's online consumer expects the average website to load in three seconds or less. If your website can't meet that standard, your customers will take their business to your competitors' websites. Enforce SLAs Service‐level agreements (SLAs) define the minimum per- formance standards for a service provider to its customers. Internet Performance tools provide you with the data you need to hold your service providers accountable to that standard.

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