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Internet Performance Management is Key to Maximizing Enterprise Online Performance

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Success in the digital economy relies on being connected – to customers, business partners, the cloud, data centers, mobile devices, applications, smart objects, and more. And the network connection upon which most businesses invariably rely is the Internet. Given the critical importance of the Internet to modern global businesses, it is imperative that IT professionals are able to ensure optimal performance and reliability of applications from endpoint to endpoint. Yet the tools available for performance monitoring to date have been limited to applications and internal performance within the organization's infrastructure. Application performance management (APM) and network performance monitoring (NPM) platforms give IT professionals valuable information about internal assets within their control such as servers, apps, and websites. And while these tools are useful in monitoring and controlling World Wide Web-related resources – the applications, web pages, and browsers used by the enterprise to interact with customers, employees, and partners – their usefulness ends where they connect to the public Internet. What IT professionals have been lacking is a performance management platform that delivers real- time visibility into traffic patterns across the public Internet - a complex infrastructure of digital path- ways, routers, cloud hosting, and service providers that connect everything to everything – including a business to its customers. Internet Performance Management (IPM) gives IT professionals visibility into Internet traffic patterns that can impact a sophisticated online infrastructure including ISPs, cloud hosts, content delivery networks (CDNs), web pages, apps – and, ultimately, customers, employees, and all other end users. Internet Performance Management is Key to Maximizing Enterprise Online Performance

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